With any successful show there are a great number of promotional items that go with it. Below is growing list of the items that have bared the Knight Rider name.

**From the Original Run:**
  * Kenner Knight 2000 Voice Car
  * Knight Rider Cutoff Challenge
  * Ertl 1:64 diecast 
  * MPC 1:25 KITT Model
  * AMT/ERTL 1:25 KITT Model (Reissue)
  * Metal Lunch Box
  * Nintendo NES System Game
  * Donruss Cards


**From Knight Rider 2000 tv movie**
  * AMT Knight Rider 2000 KIFT (KITT 4000) 1:25 Model
        Original Issue, Grey Background on Box, Correct Wheel Rims
  * AMT Knight Rider 2000 KIFT (KITT 4000) 1:25 Model
        Reissue, Blue Background on Box, Incorrect Wheel Rims

**From Team Knight Rider**
  * Hot Wheels Action Pack

**Other items:**
  * Joyride 1:18 Diecast KITT
  * Aroshima 1:18 Diecast KITT
  * Aroshima 1:18 Diecast KARR
  * Corgi Diecast with Michael Figure
  * Matchbox 1:64 Diecast KITT
  * Knight Rider: The Game (Released for PS2 only in Europe, PC worldwide)
  * Knight Rider 2: The Game (Released for PS2 only in Europe, PC worldwide)